20 €

Kunto: Hyvä
Aihe: Liiketoiminta ja taloustiede
Gerry Johnson / Richard Whittington / Duncan Scholes / Patrick Regnér: Fundamentals of Strategy 4th edition
Pearson Books, pehmeäkantinen 256 sivua
Muutakin johtamis ja strategiakirjallisuutta ylimääräisenä, vilkaise profiilista - voidaan sopia mukava pakettihinta useammasta!
From the author team of the market-leading text Exploring Strategy, comes a new edition of Fundamentals of Strategy. Designed to help student and business executives boost their academic and professional careers, Fundamentals of Strategy is the most concise and easy to follow overview of the fundamental issues and techniques of strategy. Fundamentals of Strategy, 4th edition * Delivers the essential concepts and techniques of strategy in a new 8 chapter structure. This allows additional space to unpack the fundamentals in depth, and at times more critically. * Revamped final chapter on 'Strategy in action', raising implementation issues such as organisational structure, management processes and strategic change * Covers up-to-date topics including business models, sustainability and entrepreneurial start-ups. * Engages the reader with real-world strategy problems and provides insights and strategy examples from a wide range of international organisations.
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