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Framed 1979 Vintage Rolex GMT-Master Watch Original Magazine Advertisement
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Framed 1979 Vintage Rolex GMT-Master Watch Original Magazine Advertisement (ID: Rolex34)
Offered for sale here is a framed original Vintage Rolex GMT-Master Watch magazine advertisement from 1979.
To prevent glare, the photograph was taken without the frame's perspex front cover. Consequently, the advertisement may appear slightly raised or uneven against the backing sheet in the image.
The text on the print reads:
The extra pair of hands that helped Tom Sheppard across the Sahara.
In 1975, Tom Sheppard, leading a Joint Services Expedition, crossed the Sahara Desert from west to east.
It was the first-ever crossing of the Sahara through the Mauritanian Empty Quarter, a barren region of which no maps had ever been made.
In a place where, at the best of times, one sand dune looks much like another, the Empty Quarter posed an extraordinary challenge to the Expedition's skills in navigation.
To avoid the risk of being stranded by the failure of their complicated equipment, Tom Sheppard relied on more consistent guides to plot his course — the sun, the stars, and Rolex watches.
And it is a tribute to the efficiency of all three that the Expedition scarcely took a wrong turn from start to finish.
In fact, their progress was so efficient that Tom Sheppard was able to make a complete film documentary at the same time.
It was no chance decision that made Sheppard rely on Rolex throughout the historic Sahara crossing. Since 1967 he had used them in all six of his major desert expeditions.
The unique Oyster case alone takes longer to make than most watches. When complete, it is impervious to water, dust, shock and of course, sand.
The Joint Services Expedition took 100 days to cover a distance of 7,500 miles.
And although the journey was accomplished without any major setback, it was a welcome relief when they finally reached the Red Sea.
As one member of the team remarked, it had been a long, long way to come, just for a paddle.
ROLEX of Geneva
Pictured: The Rolex GMT-Master. Available in 18ct. gold, stainless steel, or steel and gold combination. All with matching bracelets.
This print is more than 40 years old, so there will be signs of age. Some discoloration is commonplace and often there are small tears and signs of wear — little badges of authenticity.
There will be images and/or text on the back-side of your print. In some cases this may be slightly discernible through your print.
The brand-new A4 frame measures 22.7cm x 31.7cm x 1.0cm.
The print sits centered on an A4 sheet of Canson Iris Vival 185gsm card stock and is held in place using a single Goldbuch acid-free adhesive.
I much prefer to post your item(s) using ToriDiili. It’s quick (next day postage), cheap (less than €5 for delivery of up to 10 items), safe (everything bubble-wrapped) and reliable (no appointments to keep). But if necessary, pickup from Jätkäsaari can be arranged between 5pm and 8pm.
Let me know if you're interested in purchasing more than one item, we can work out a modest discount and I'll combine postage.
To view all the Vintage Advertising Prints I have listed, search Tori for "Astray Buffet Vintage Prints".
To search for a particular brand or advertiser within my print listings, simply add, "Astray Buffet" before your search term (e.g. "Astray Buffet Pan Am"). If you can't find what you're looking for, let me know. I have many vintage magazine advertisements that are unlisted.
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